Fira Barcelona Gran Via
20-22 JANUARY 2025
Speakers
Victoria Reed
Founder,
Better Change
Gibraltar
After spending more than a decade working for Gala Coral Interactive, Betfred and GentingBet, Victoria became increasingly frustrated at the restrictive safer gambling practices and wanted to focus on Positive Play. As a recent alumna of Harvard Business School, she teamed up with her fellow classmates and together, they started Better Change. By challenging the status quo and truly partnering with operators to help them raise standards through improved compliance, innovative social responsibility strategies and robust safer gambling tools designed to maximise player protection, she is determined to sustain the industry and deliver clear, sustainable and progressive results for their partners and their players.
Sessions
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05-Feb-2024ICC Capital SuiteCan Industry Research Ever be Unbiased? Addressing the Influence of Research on Policy
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07-Feb-2024Consumer Protection ZoneTowards positive play - blending compliance and marketing into an integrated communication with players
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05-Feb-2024ICC Capital SuiteCan Industry Research Ever be Unbiased? Addressing the Influence of Research on Policy
ICE 2024
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