Location and dates

ExCel London

6-8 FEBRUARY 2024

ICE VOX (5-8 FEBRUARY 2024)

ICE VOX Sessions

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Expanding into new verticals while building around lottery as the core product

08 Feb 2023
ICC Capital Suite
Modernising Lotteries Masterclass
  • Why we should perceive new verticals as complementary, rather than competition, to the core product
  • What are the options for expanding into new verticals in lotteries?
  • examples of How sports betting, online casino, and horse racing can drive traffic to lotteries
Speakers
Marko Stokuca, Deputy Director | Gaming and Game Development Division - Croatian Lottery
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